Reba Beeson is the General Counsel at AlphaPoint, a white label exchange software provider powering crypto exchanges worldwide and the technology behind El Salvador’s bitcoin wallet. She is a member of 100 Women in Finance and Digital Asset Legal Alliance and a member of the New York bar, where she has held numerous FINRA licenses. Prior to joining AlphaPoint, Reba has had extensive professional experience as an attorney and capital markets banker, having served as Deputy General Counsel – US for World Gold Council and its US affiliated sponsors of the largest global gold-backed ETF product suite. Reba formerly held roles as lead counsel for UBS’s Alternative Investment Group and SVP/Head of Complex Financing for BNP/Paribas.